 |
Matt Masters in Media & Communications |
With only a hint of a Rock Hudson quiff to betray his LA roots, Matt has done pretty well to blend into the London fashion landscape - particularly when we consider that our transatlantic cousins usually stick out by a ‘preppy blazer’ mile! Despite the decidedly London façade, Matt draws inspiration from New York’s very own fashion blog ‘The Satorialist’ which demonstrates that fashion loyalty really is where the home lies. Matt labels Urban Outfitters and Ben Sherman as the ultimate versatile brands that he swears by; often shopping in the eclectic fashion hub that is London’s Soho. In comparison to his native LA who he describes as an “army of fashion surfer legions,” he feels that London is definitely more fashion-forward and has to shop up to twice a week just to keep up with the London Fashion Joneses’! His opinions of LSE’s fashion are contradicting; on one hand, he wishes to emulate the select few who always manage to look “suited and booted.” On the other hand, Matt deplores those who “turn up in their pyjamas” – referring to LSE students who clearly take the phrase - ‘just got out of bed look’ - a tad too literally. Honestly speaking, if you turning up to your lectures wearing your Chunky Munkey Jim-Jams? Well there is not much hope for you, really! Matt’s qualms concerning LSE hoodies are the same as mine – “You are on campus - we know that you are at LSE, there is no need to advertise that fact!” Amen to that.
